Saturday, October 17, 2015
The 6 most disgusting product mascots from TV commercials
Pharmaceutical companies are the worst offenders. The latest example is the Xifaxan mascot, an anthropomorphized bundle of pink intestines.
The character is named Gut Guy. I learned that from a legal notice on the Xifaxan website. “The Gut Guy design character is a copyright and trademark of Valeant Pharmaceuticals International, Inc. or its affiliates,” the notice says.
What follows is a list of revolting product mascots used by companies in TV ads.
The Gut Guy
The Gut Guy doesn’t talk. He’s just a knot of rubbery intestines who looks irritated.
In one TV ad, Digger pops open a toenail like a car hatchback, and dives in to spread his infection. The ad was much talked about for its high gross-out factor. Digger is a repulsive yellow spiky creature with sharp claws.
Residue, the Ghost of Meals Past