Adult contemporary music station WLIT-FM 93.3 in Chicago showed some restraint.
It switched over to its annual 24-hour Christmas music format today (Friday Nov. 14). Last year, it became the Holiday Lite on Nov. 2. That's right, just two days after Halloween.
Given the sorry state of the economy and retail sales, I'm surprised they didn't do it sooner. Hopefully this will help put consumers in a mood to buy.
Personally I like the all-Christmas-music format. I've got my favorites including "Rockin' Around the Christmas Tree" and "A Holly Jolly Christmas," both written by Johnny Marks, and Mariah Carey's "All I Want for Christmas Is You."
Does that music put me in a buying mood? We'll see.