Wednesday, January 20, 2021

E3 2021: Will there be a video game conference this year?


Last year, the E3 video game conference was struggling even before the Covid-19 pandemic forced the cancellation of the annual show. Major exhibitors including Sony and Electronic Arts had pulled out of E3 in favor of doing their own events.
The Entertainment Software Association canceled E3 2020 on March 11, 2020, citing the health crisis. The show had been scheduled for June 9-11, 2020, at the Los Angeles Convention Center. The trade group initially looked to do an online conference but abandoned those plans in April.
The ESA had scheduled June 15-17, 2021, for E3 2021 as a “reimagined” event. But the trade group has been oddly silent about their plans.
A spokesperson for ESA declined to comment on the state of E3 on Monday in response to an email query.
The E3 website makes no mention of any planned events, virtual or in person.
With the pandemic still raging, it’s hard to imagine there being an in-person E3 event this June. And two straight years of no E3 convention might spell the end of the industry event, also known as the Electronic Entertainment Expo.

Photo: E3 signage (E3)

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